• Visa Consulting & Analytics (VCA)

    Grow your business with data-driven solutions, actionable insights and the latest economic trends.

We’re here to help clients and their businesses improve performance and profitability

With deep payments expertise and proprietary analytics models, our consultants, data scientists and economists are committed to delivering insights that drive better business outcomes across customer journeys.

Our practices

Explore our areas of expertise and learn how our experts can prepare your business for the road ahead.

Strategy

We help clients formulate payments strategies to drive growth and profitability, compete in the digital economy and address key topics such as open banking, real-time payments and emerging third-party platforms. For example:

  • Artificial intelligence
  • Market expansion
  • New product development

Portfolio optimization

We help clients identify the right customers and best portfolio actions that drive acquisition, engagement and retention. For example:

  • Lifecycle management
  • Loyalty program optimization
  • Usage growth

Digital

We support clients to develop and execute digital strategies that address issues such as top of wallet, card on file, activation and ongoing engagement. For example:

  • Digital banking experience
  • Digital bank strategy
  • Digital card acquisition optimization
  • Product and experience design, UX/UI, customer research

Artificial intelligence

We help clients define their artificial intelligence (AI) strategy, including leveraging generative AI. For example:

  • Discovery and planning
  • Identify use-cases across acquisition, engagement, and authorization and fraud optimization
  • Utilize 150+ propriety AI models

Implementation support

With VCA Managed Services, we support the execution and implementation of recommendations and wider value-added services product enablement by mobilizing teams on-site and partnering with clients to help scale competitive advantage and operate to succeed in the digital age.

Risk

We help clients better manage risk and fraud while optimizing the customer experience. For example:

  • Fraud management
  • Authorization performance review
  • Cybersecurity assessment and enterprise fraud strategy


Our process

Explore our approach to advice and analytics and see how our payments experts can drive your business forward.

Step 1: Diagnose

Use expertise, data and benchmarking to uncover opportunities for growth and enhanced profitability

Step 2: Align

Validate the findings to align on approach to drive business forward

Step 3: Roadmap

Create a comprehensive roadmap to get you to where you want to be in the future

Step 4: Implement

Turn process into action with VCA Managed Services

Our impact

Benefit from our in-house expertise, developed over decades across thousands of projects with financial institutions, merchants, fintechs and other payments players.
 
View some illustrative examples below.

DIGITAL ACQUISITION

+ 5 pts

In approval rates for credit card applications

ACTIVATION

+ 21 %

Transaction growth

SPEND UPLIFT

+ 27 pts

In payments volume increase

AUTHORIZATION IMPROVEMENT

+ 1.4 B

Potential payment volume uplift

CUSTOMER RETENTION

4 x

Better targeting of merchants most likely to attrite

PORTFOLIO MIGRATION

3 M+

Cards migrated in first 6 months at 85% activation


Our team

Collaborate with world-class experts dedicated to growing your business. Meet some of our leadership team below.


CAREERS

Join our growing Advisory Services team

Explore careers opportunities with our world-class network of consultants, data scientists and economists.


Explore and connect

Continue your journey by reading more about Visa services and connecting with VCA.

Contact Visa Consulting & Analytics

Reach out to learn how our technology and expertise as a global payments leader can help you arrive at better business outcomes.